Campaign: WASTECON 2024
WASTECON is SWANA's Leadership Executive Summit, providing updates on key topics and valuable networking opportunities for leaders in the solid waste and recycling industry. For the 2024 conference, I was tasked with creating bold branding, and the selected design for the event is displayed below.
My Role: Lead Designer
Responsible for creating a cohesive visual identity (color schemes, logos, graphic elements, imagery style, typography) for the event.
Develop marketing materials including social media graphics, magazine ads, digital ads, and email banners to promote the conference.
Oversee the design of on-site elements such as registration desks, badges, event swag, and signage to enhance attendee experience.
Collaborate closely with the marketing team to align visual elements with conference goals.
Developed bold, high-contrast branding for WASTECON 2024, featuring a heat map background as a nod to SWANA’s focus on climate-related initiatives.
Social Media Graphics
Presentations
Five Reasons to Attend WASTECON®
Zoom Backgrounds
